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Data protection regulation


Data protection regulation 


Privacy statement




1. General information


Feinbäckerei Guggenloch AG, Biologische Dinkel Backwaren, Industriestrasse 11, 9434 Au SG, Switzerland, is the operator of the website www.guggenloch.ch and provider of the services offered on that website. Feinbäckerei Guggenloch AG is therefore responsible for the collection, processing and use of your data and must ensure compliance with Swiss law. Feinbäckerei Guggenloch AG attaches great importance to the protection of your personal data. The following informs you of which data is collected at www.guggenloch.ch and how it is used. You will also learn how to check the accuracy of this information and how to request that we delete this data. Please note that this privacy statement may change from time to time. We therefore recommend that you read it regularly to ensure that you are always familiar with the latest version.



2. Collection, use and processing of personal and company data


When you visit www.guggenloch.ch, certain data is automatically stored on our servers or on servers of services and products that we receive and / or have installed for system administration, statistical, security or tracking purposes. This data includes:










Under certain circumstances, this data may allow conclusions to be drawn about a particular visitor. However, personal data will not be used in this context.


By registering as a user and entering your data at www.guggenloch.ch, you consent to your data being used for service-related purposes.


Furthermore, you agree that your data may be used for advertising measures / the advertising purposes of third parties. If you do not agree to the use of your data for advertising purposes, you can prohibit this at any time by writing an email to info@guggenloch.ch.



3. Sharing with third parties


Your data will be transferred to our partners (third parties) to the extent required for processing your order. If we pass on data to external service providers, technical and organisational measures are taken to ensure that the data is passed on in accordance with statutory provisions on data protection. If you provide us with personal or company-related data on your own initiative, we will not use, process or share this data beyond the scope permitted by law or by you in a declaration of consent. Furthermore, we only pass on your data to external service providers insofar as this is necessary for the execution of the contract and they have agreed to the corresponding confidentiality and due diligence provisions. In addition, we will only pass on your data if we are obliged to do so by law, or by regulatory or judicial orders.



4. Information, deletion and rectification


You can request information on your stored data at any time. We kindly ask you to send a request for information by email to the address below. Please include proof of identity with your request.


You may request that your data be altered or deleted at any time. You are of course also entitled at any time to revoke your consent to the use or processing of personal data with effect for the future. To do so, please send an email to info@guggenloch.ch.


We delete stored data when it is no longer needed for the stated purpose.


With regard to the deletion of data, it should be noted that we are legally required to retain certain data. If you wish to delete the data stored under this legal obligation, access to the data will be locked in our system and it will only be used to fulfil the legal storage obligations. Once the retention period has expired, the data will be deleted per your request.



5. Data security


We keep your data secure and thus take all reasonable measures to protect your data from loss, unauthorised access, misuse or alteration. Our employees and contractual partners who have access to your data are contractually bound to secrecy and compliance with data protection regulations. In some cases it may be necessary for us to pass on your inquiries to our affiliated companies. Your data will also be treated confidentially in these cases.



6. Cookies


We use so-called cookies to improve the use of our site www.guggenloch.ch. "Cookies" are small pieces of information that are temporarily stored by your browser on your computer‘s hard drive and are required for the use of our website www.guggenloch.ch. The information contained in the cookies thus serves to control the session, in particular the improvement of navigation, and enables a high degree of website user-friendliness. The cookies we use do not store any personal information. Most web browsers automatically accept cookies. You can avoid this by changing the settings on your browser. You can remove cookies stored on your PC at any time by deleting temporary Internet files (browser bar "extras>Internet options").


By deactivating cookies, you may not be able to use all of the functions of our portal.


Here you will also find instructions for deleting cookies for Internet Explorer and Mozilla.



7. Plug-ins


7.4. YouTube


Our websites contain at least one plug-in from YouTube, part of Google Inc., LLC 901 Cherry Ave. San Bruno, CA 94066 USA. As soon as you visit a page on our website that is equipped with a YouTube plug-in, a connection to the YouTube servers is established. The YouTube server is then informed of which specific page of our website you have visited. In addition, being signed into your YouTube account enables YouTube to directly associate your surfing behaviour with your personal profile. This can be avoided by logging out of your YouTube account beforehand. For more information on YouTube‘s collection and use of your data, please refer to YouTube‘s privacy policy at http://www.youtube.com/t/privacy.


7.19. Google Analytics


This website uses Google Analytics, a web analysis service of Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. The information generated by cookies (browser type/version, operating system used, referrer URL previously visited website, IP address, time of server request) about your use of this website is usually transferred to a Google server in the United States and stored there. However, if IP anonymisation is enabled on our website, Google will truncate your IP address ahead of time within member states of the European Union or other signatory states to the Agreement on the European Economic Area.


Only in exceptional cases is the full IP address transmitted to a Google server in the United States and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and Internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google‘s behalf. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.


You can refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of the website. By using this website, you consent to the processing of data concerning you by Google in the manner and for the purposes set out above. For more information about the web analytics service used, visit the Google Analytics website. For instructions on how to prevent your data from being processed by the web analytics service, see http://tools.google.com/dlpage/gaoptout?hl=de.



8. Changes


Changes to this privacy statement will be posted on this page. In this way, you can find out at any time what data we store, how we collect it and how we use it. You can save and / or print the data protection regulations here.